Merely over a 12 months and a half beforehand, I started writing for Worn & Wound. Based on my creator’s web internet web page, that has amassed a whole of 14 pages worth of content material materials supplies – totalling, by my greatest estimation, spherical 110 articles I’ve carried out for the positioning. It’s laborious to consider that I’ve that kind of library to look as soon as extra upon. That is largely as a result of actuality that, in June of 2023, I’d want advised you I didn’t know a rattling challenge about watches.
Solely a quick eighteen months beforehand, inside the event you’d have requested me what a tourbillon was, I’d want answered a fish that pairs appropriately with citrus. Aside from pondering of a watch as an adjunct, I in no way gave them fairly a bit thought – to not level out the complete commerce. I actually really feel, inside the event you have been to be taught as soon as extra on these early articles, you might even see this. I used to be, at greatest, timid – afraid to offend a model or the Worn & Wound neighborhood. And, at worst, I used to be a fraud. And sidling in between these two poles of my very private self-doubt, I’d sit at my desk to parse a press launch and convey irrespective of data I’d purchase to you, the reader, contained in the hope that you simply simply’d take into consideration in me as a watch author.
It wasn’t till this remaining 12 months that that started to vary. Observe makes good, they’re saying, and I actually really feel inside the event you do one factor extended ample you would possibly get a deal with on it. For me, the shift acquired proper right here after I completed writing about what I believed readers would need to know and truly started being attentive to the market, and by extension the neighborhood, at massive. I started to think about the watch commerce as so much a lot much less of a monolith and extra of a inhabitants and, in doing so, I allowed myself to be a bit freer in my writing.
You most likely can see this all by the use of 2024, a marked change the place the stiffness of my work made means for an additional conversational humorousness. As a substitute of telling you that the case was metal and the straps have been leather-based, I’d fairly a bit comparatively inform you about my highschool dance or title myself an fool. On this means, I hope I’ve not solely made you chuckle, however have launched the data in a signifies that, I hope, is a little more memorable than the boilerplate press releases we’re all accustomed to.
In doing so, the sort of irreverent voice I’ve given various of my articles isn’t merely to make you chuckle – however to make you consider watches in a mannequin new means. The fantastic thing about Worn & Wound is that we meet the watch fanatic at each stage of 1’s personal journey with horology. My purpose this 12 months hasn’t been to solely rattle off specifics (although, after all, that is essential), however to ask readers into the big-tent strategy of Worn & Wound, the place you will be your self, be taught a bit, and on no account lose the truth that the watch world isn’t so stuffy and will, essentially, be a hell of a variety of pleasing.